Meet the founders

  • Rossana T.

    Owner

    From a young age, creativity has been my guiding light, leading me on a journey of exploration through various artistic mediums – from painting and writing to digital art and content creation. - you name I’ve tried it!

    I shifted careers from social work in 2018 to marketing. Worked for non-profits, small businesses, academia, and Fortune 500 corporations. In 2022 I graduated with my MBA in digital marketing and after years of social media experience, I learned the power of content creation for business growth.

    After leaving corporate in 2023, Raíces was born. It was a product of a simple realization: the joy of creation should be accessible to all without the burden of hefty expenses standing in the way. We wanted to share our knowledge and resources with more creatives like you!

    When I am not working on Raíces, I am working on my new book, creating content for my travel page, traveling to the motherland (Peru), working on marketing, cuddling with my doggos, working out, or connecting with friends/new people.

  • Ariel L.

    Owner

    Freedom and Service are the core values that guide my life. Raíces Creative Space is at its roots exactly that, a service oriented business that removes barriers to entry for creatives like you to do what you love most: Create!

    When I'm not building 2D works of art while dodging Revengence Calamity bullet hell, I find my greatest joy in supporting others in their life's journey, breaking down barriers whether perceived or imposed, and investing my energy into their passions, goals, and businesses. Your successes are my success, and you achieving your dreams is my dream.

    Beyond supporting budding entrepreneurs looking to establish solid roots, I am a US Navy Submarine Veteran, electrical engineer, green energy specialist, licensed real estate agent in New Jersey, investor, Co-Founder of a games studio, creator of a gaming news blog, writer for dungeons and dragons campaign homebrew modules, and gym rat.